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Selling on home24

home24 is a large German online home and living shop. Through a curated marketplace on Mirakl, third-party brands and sellers offer furniture, lighting and home accessories on home24. The marketplace is active in Germany.

home24 runs on Mirakl, so you connect it with the Mirakl integration. This page covers what is specific to home24; the Mirakl setup guide describes every field in detail.

1. Get access to home24​

You apply as a partner with home24; the marketplace is curated. Once approved, you create the API key in the seller back office.

2. Create your API key​

  1. In the home24 seller back office, click on your name in the top right corner and open your user settings.
  2. Open the API Key tab, generate a key and copy it.

3. Connect home24 in StoreLinkr​

  1. Navigate to Sales Channels -> Marketplaces and click Connect a marketplace.
  2. Click the home24 tile. Use the search field or the country filter to find it quickly.
  3. StoreLinkr fills in the marketplace URL for you (https://home24.mirakl.net). If the web address of your back office is different, paste your own address.
  4. Paste your API Key, choose the Country, the Product Selection and the Pricelist.
  5. Click Test connections and then Connect a marketplace.

Good to know​

  • Who can sell: home24 discusses each request with the applicant before sending a shop invitation and does not publish whether resellers may sell, and it requires a local VAT ID, a European warehouse, local-language data and service, and a 13-digit EAN per product.
  • Products are offered on the home24 catalog by EAN. Products without an EAN, or that are not in the home24 catalog yet, are not listed.
  • New home24 orders are accepted automatically and imported once home24 releases the delivery address. Tracking codes go back to home24 when you ship.
  • Selling on several Mirakl marketplaces? Connect each one separately, each with its own API key, product selection and pricelist.