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Selling on La Redoute

La Redoute is a well-known French online shop for fashion and home. On the La Redoute marketplace, which runs on Mirakl, third-party sellers offer fashion, home and furniture. The marketplace is active in France.

La Redoute runs on Mirakl, so you connect it with the Mirakl integration. This page covers what is specific to La Redoute; the Mirakl setup guide describes every field in detail.

1. Get access to La Redoute​

You apply as a seller with La Redoute. Once approved, you create the API key in the seller back office.

2. Create your API key​

  1. In the La Redoute seller back office, click on your name in the top right corner and open your user settings.
  2. Open the API Key tab, generate a key and copy it.

3. Connect La Redoute in StoreLinkr​

  1. Navigate to Sales Channels -> Marketplaces and click Connect a marketplace.
  2. Click the La Redoute tile. Use the search field or the country filter to find it quickly.
  3. StoreLinkr fills in the marketplace URL for you (https://laredoutefr-prod.mirakl.net). If the web address of your back office is different, paste your own address.
  4. Paste your API Key, choose the Country, the Product Selection and the Pricelist.
  5. Click Test connections and then Connect a marketplace.

Good to know​

  • Who can sell: La Redoute accepts both direct brands and multi-brand resellers, provided the reseller confirms it is authorised to sell the products and has EAN codes for all of them.
  • Products are offered on the La Redoute catalog by EAN. Products without an EAN, or that are not in the La Redoute catalog yet, are not listed.
  • New La Redoute orders are accepted automatically and imported once La Redoute releases the delivery address. Tracking codes go back to La Redoute when you ship.
  • Selling on several Mirakl marketplaces? Connect each one separately, each with its own API key, product selection and pricelist.